Brian Stelter, a former talking head for CNN, has provided yet another reason to firmly establish the demise of the establishment media.
Following its November 14 publication, Mediaite reports that Stelter’s most recent book sold an abhorrent 3,807 copies in its first week of sales.
An establishment shill who spent years posing as a media critic while hosting CNN’s “Reliable Sources,” Stelter wrote “Network of Lies: The Epic Saga of Fox News, Donald Trump, and the Battle for American Democracy.”
Despite the book’s dramatic title, it appears that the reading public did not expect anything “epic” from Stelter’s work.
“Network of Lies” failed miserably despite the endorsement of Simon & Schuster, a prominent publisher in the country.
Additionally, the author lavished ample promotion on the book. In fact, Mediaite described Stelter as “nearly ubiquitous in the political media world” before and after the book’s publication.
Of course, Mediaite — a left-wing news outlet — gave Stelter’s bomb as positive a spin as possible, noting, for instance, “his seamless return to the CNN airwaves and how well-received he was, not just at his former employer, but also on MSNBC, where he has frequently appeared as a guest,” and touting the book’s “rave reviews” from The New York Times.
Thus, Stelter maintains the favor of the establishment media so long as he continues to criticize Trump and conservatives.
Unsurprisingly, certain conservative media entities expressed less favorable opinions regarding the sales performance of the book. For example, The Gateway Pundit characterized it as a “tremendous failure” and a “BIG FAT FLOP.”
However, this does not mean that we ought to disregard the book’s sales too quickly.
In the first week of publication, a revised edition of Stelter’s 2020 book “Hoax: Donald Trump, Fox News, and the Dangerous Distortion of Truth” sold a mere 1,738 copies, according to the U.K. Daily Mail. Does Stelter publish on other topics as well? In contrast, “Network of Lies” can be likened to a national bestseller.
Overall, however, it appears that the market for liars who write books about purported falsehoods is diminishing.
Declining ratings and declining book sales indicate that the establishment media can, in fact, only maintain a limited amount of deceit. Even their most ardent supporters will ultimately disassociate themselves from them in pursuit of more subtle fallacies.
Those in search of the truth, meanwhile, have discovered it in alternative media. For example, the social media platform X, developed by Elon Musk, has come the closest to resembling an actual marketplace of ideas. Although numerous misconceptions persist regarding X, we also encounter truths that refute them.
GOP voters applauded vehemently during the most recent Republican presidential debate when Vivek Ramaswamy correctly suggested that three figures now associated with free speech and alternative media—Elon Musk, Tucker Carlson, and Joe Rogan—should moderate a Republican debate in place of the usual establishment shills.
Thus, it is evident that Stelter and other establishment media figures engage in deceit. We are also aware that they do so at the urging of other establishment falsehoods, including those at CNN and elsewhere. We must therefore move on from them—every single one.
Therefore, we do not merely admire the failure of Stelter’s book; rather, we recognize it. Likewise, we recognize the establishment media as an entity that was once influential but is now inconsequential.